Growth Field Business Development Representative

Description

Hi, We’re AppFolio.

We’re innovators, changemakers, and collaborators. We’re more than just a software company — we’re a cloud-based powerhouse that creates products to make our customers’ lives easier. We’re revolutionizing the way people do business, and we want your ideas, your enthusiasm, and your passion to help us keep on innovating.

We love where we work, and you can, too.

About the Role:

We are looking for confident, ambitious self-starters seeking to showcase their potential and who want to add value to the company. The Growth Business Development Representative (BDR) is a key player in fueling Appfolio’s future growth by assisting in pipeline development and enhancing brand awareness for our growth product suite. This entry-level sales role is the starting point for a promising career in Software-as-a-Service (SaaS) sales.

The Growth Business Development team will partner with our Growth Account Executives to work on an assigned book of business to handle, but not limited to, the following:

• Making outbound calls with the Intent to generate and qualify business leads, build relationships with property managers, and develop new sales opportunities
• Position Appfolio growth products across a set of existing customers and break into new logos in your assigned territory/segment
• Partner with Account Executives to qualify prospects and learn additional sales tactics to win deals together
• Update and maintain Salesforce and SalesLoft database with new notes and intel gathered from conversations with prospects
• Report on weekly results, both qualitative and quantitative
• Expand knowledge of industry as well as the competitive posture of the company
• Build a deep understanding of our growth product suite
• Establish credibility and trust with internal and external partners
• Learn how to anticipate, prepare for and overcome objections
• Demonstrate adaptability, flexibility and resourcefulness as part of an ever-growing sales organization
• Manage a high volume of accounts that require a strategy on prioritization and time-management
• Research and understand varying lines of business and partners
  
  

What You’ll Bring

• 1+ year work experience
• Positive, can-do attitude
• Exceptional level of drive and passion for results
• Willingness to learn new skills and build a career in sales
• Prior Business Development experience is a plus
• Prior Salesforce and Salesloft experience is a plus
  
  

What To Expect In..

Your first 30 days

• Confidently make calls to prospects using our sales methodology and tactics
• Develop understanding of AppFolio’s value and competitive advantages
• Pitch AppFolio value propositions to prospects
• Leverage several sales enablement tools and processes to hit key metrics for performance (Salesforce.com and Salesloft)
• Form relationships with team members and key players on the BDR, Sales and Marketing teams
  
  

Your first 60 days

• Identify target accounts with Account Executives and have strategic conversations
• Experiment with different prospecting methods (calls, emails, LinkedIn, Vidyard)
• Effectively execute on marketing campaigns to increase brand awareness
• Insurance License Certification (To Be Determined)
  
  

Your first 90 days

• Growth in autonomy and ownership of strategy
• Lead team huddles and discussions
• Consistently meet performance objectives and metrics (daily activities, weekly targets, and monthly quota)
• Partner with leadership to review performance and develop career goals
  
  

Our Story

AppFolio (NASDAQ: APPF) was founded in 2006 with the mission to revolutionize vertical industry businesses by providing great software and service. Our easy-to-use, cloud-based software helps our customers more effectively market, manage, and grow their businesses. Our software solutions exist in the real estate vertical, including AppFolio Property Manager and AppFolio Investment Management.

To find out more about what AppFolio has to offer, check out appfolioinc.com/careers.

Statement of Equal Opportunity

At AppFolio, we value diversity in backgrounds and perspectives and depend on it to drive our innovative culture. That’s why we’re a proud Equal Opportunity Employer, and we believe that our products, our teams, and our business are stronger because of it. This means that no matter what race, color, religion, sex, sexual orientation, gender identification, national origin, age, marital status, ancestry, physical or mental disability, or veteran status, you’re always welcome at AppFolio.